PrivateHightech is owned and run by Sophora Media Ltd - 85 Great Portland Street - Londra W1W 7LT – United Kingdom, referred to below as PrivateHightech or PrivateHightech or "Us" or "Website".

By placing bids at PrivateHightech, you (“participant, “customer”, “user”, “bidder”, “visitor”, “auction winner”) agree to enter an agreement with PrivateHightech and accept the following terms and conditions, which are subject to revision by PrivateHightech.

By accessing this site the Member exercises the right to act autonomously, and guarantees the right, authority and capacity to accept the present Agreement, agrees with all the Terms and Conditions and guarantees that he/she is aged 18 or over, or as legally required in the country of residence.

Each single Member, by registering with PrivateHightech, unconditionally accepts without any exception the following prohibited uses:

PrivateHightech reserves the right to suspend and/or delete the Member account if the Member doesn not follow the rules above

Each Member must create a "Nickname" which will identify the Member on the Site in a unique and univocal way. In addition each Member must choose a "Password". Nickname and password allow PrivateHightech Members to see, use and manage their Account. You are solely responsible for keeping your Nickname and Password confidential. In no case shall PrivateHightech or their employees or associates be liable and/or have duties in relation to the use or improper use of your Nickname and/or Password.

Our service is limited to the choice of suppliers and products placed on sale. Our Service includes monitoring the regular execution of sales based on a blind lowest unique bid auction system, as per the Rules described herein, and monitoring that the product purchased is delivered to the buyer. In addition, the PrivateHightech Service includes the management and updating of the Site and of its web and software parts, as well as the management of all the costs related to servers, employees, advertising and costs related to the management of a Company. You hereby agree and accept that the Service offered and for which you decide to buy Credits is reasonable. Members who wish to place bids accept and agree to buy Credits in order to receive these Services.


Access to the Site and registration are free. To receive the Services offered by PrivateHightech you must buy Credits. In return for purchasing the PrivateHightech Services you receive Credits, which you can use at your discretion to receive the Information Service for each bid you place. Credits expire after 1 month. The amount of Credits deducted from your Credits Account purchased is shown on the site and may vary according to the product. By registering as Member and therefore wanting to receive the PrivateHightech services, you agree and accept that any payment you make to PrivateHightech is made exclusively to guarantee the continuity of the Service indicated here and that the Information Service offered by PrivateHightech for each bid is an additional Service offered by PrivateHightech for which no payment, but only the use of Credits, is required. The Member is solely responsible for any type of management of his/her Account.


6.1 Bonus credits
When purchasing Credits, or in the case of promotions which may be presented from time to time, PrivateHightech may, at its own discretion and without any obligation, give you a Bonus.
A bonus amount can only be used to participate in the current auctions at PrivateHightech, and can in no other way be used or reclaimed in the form of payment or compensation otherwise.
All bonus offers are subject to the terms and conditions specified at the time of the offer. PrivateHightech reserves the right to take appropriate action, which may include immediate account deactivation without refund, towards any users abusing bonus offers.

6.2 Premium credits
All the VIP Credits spent on an auction that you don't win become Premium Credits. To convert Premium Credits into Bonus Credits, you have to buy a new BidPack.

If a member wishes to have a certain balance, which has previously been deposited at PrivateHightech, repaid in the form of balance on a bidding account, the member will be charged an administrative fee of 4.5% of the full account balance or £ 20, whichever is higher. This fee covers handling, administrative and international transaction fees between PrivateHightech and the member. The member also waives any claim to potential bonus amounts in the account that are linked to the amount being paid back, and these bonuses will be deducted from the account prior to the calculation of the administrative fee. A refund is always done by exactly the same channel used for the purchase of credits (eg. Paypal if Paypal was used to purchase the credits). PrivateHightech WILL NOT ACCEPT any alternative channel to the original one.

PrivateHightech reserves the right, at any time, to change or interrupt, temporarily or permanently, a part of the Service with or without notice. You agree and accept that We shall not be liable and shall not be subject to sanctions by you or third parties for any change, suspension or interruption of the Service and you agree and accept that you shall not have the right to receive any refund unless the Service is permanently closed and interrupted for a continuous period of 12 consecutive months.


9.1 Rights to bid
Participants may bid on any number or all of the ongoing auctions until they are closed. Every auction closes at a set time and date disclosed on our website.

9.2 Bids Amount
Bids can only place in GBP with 2 pences (for instance, £23.51). As such, bids can be placed from 1 pence (£0.01) and upwards. The auction item is sold for the lowest unique bid at the end of the auction.

9.3 Valid Bid Registration
Incoming bids are valid once they are registered at PrivateHightech. The bid is not valid at the time when it is sent from the bidder’s computer. Typically, the bid is registered within one second after it is sent from the user, but in some rare cases, bidders may experience connection problems with the Internet service provider. These connection problems may result in a delay between the time the bid is submitted by the bidder and the time it is received by PrivateHightech.
In order for the bid to be valid during an auction, it has to be registered with PrivateHightech at the designated closing time for each auction.

9.4 Lowest Unique Bidder
The User who at the end of the auction has placed the lowest unique bid is the winner of the auction. The lowest unique bid refers to the act of placing the lowest bid along with being the only one to place the bid in question. PrivateHightech continuously identifies the lowest unique bid and also keeps the relevant individuals informed about the status of the bid and other relations to this bid, subject to the limits of liability stated above. In the extreme rare case of no bid being unique, the auction will be re-opened for a few days.


10.1 Auction Winner Notification
PrivateHightech contacts the winner, as defined under “Lowest unique bidder”, and sends an invoice covering the winning bid and the shipping costs. The invoice is to be paid within thirty days. If the invoice is not paid in time, the winner of the auction will lose the opportunity to purchase the item/service for the winning bid. Auction winners are responsible for inspecting all products immediately upon delivery and report any problems to PrivateHightech Customer Support within 14 days after delivery.

10.2 Delivery
Delivery. Items are normally delivered 1-4 weeks after the invoice has been paid. In rare cases there may be delays from the product manufacturer that prevents PrivateHightech from delivering the item to the winner within 4 weeks, and in these cases PrivateHightech pledges to notify the customer of the delay and explain the circumstances. All items are delivered by courier, to the address specified in the winner’s PrivateHightech account.
Some products may require your personal presence because they must be registered through public deed (e.g. a car). In this case all expenses sustained by the winner to reach the location of the product and/or any registration cost and/or any other cost not expressly mentioned on the site shall be paid by the Successful Bidder. After having purchased and paid for the Product the Winner can assign the property to a third party according to instructions which the Winner shall communicate to PrivateHightech. PrivateHightech shall not be liable or punishable in any way if the product cannot be delivered due to the fact that the address on the registration form is incomplete or incorrect. You are responsible for updating your details.

10.3 Product Warranty
Items sold on PrivateHightech typically come with the manufacturer’s warranty, which obviously vary by manufacturer. Although PrivateHightech is happy to assist the customer in correcting any issues with defectious products, the company does not offer any explicit product warranties.
In case there are any faults with the received item(s), please contact The customer will then be given the option to return the goods for inspection. If the fault of the product is covered by the manufacturer’s warranty, PrivateHightech will assist the customer in acquiring a brand new product from the manufacturer.

10.4 Availability
PrivateHightech will make its best efforts to select suppliers that can guarantee the availability of the product with the characteristics specified on the Site, without modifications, during the entire Bidding Period. If, during the Bidding period, PrivateHightech is informed that said product with the characteristics presented is no longer available, PrivateHightech shall indicate it on the Site or communicate it to the Winner, if the Bidding period is closed. If the product is not available after the Bidding Period, the Winner shall be offered a product of the same type of equal or higher value. In this case the Confirmation Period defined above becomes of thirty (30) days. If on the other hand the product is not available during the Bidding Period and PrivateHightech is informed of this, then the product may be withdrawn from the auction and all the Credits used to place bids by Members for that product will be credited to their Accounts.

10.5 Product Refunds
An auction winner has the right to cancel the purchase within 14 days, provided that the product is unused and unopened. If the customer wishes to cancel the purchase of an auction item, the customer should contact and either send the item to us, or deliver them to a specific address. The customer will then be reimbursed for any amount paid for the item (the lowest unique bid), less shipping and handling.

10.6 Contact Information
When placing a bid, the customer agrees to provide a telephone number that PrivateHightech can use to contact the customer at the time of the auction close in the case that the customer has placed the lowest unique bid. Aside from a telephone number, the customer may also provide PrivateHightech with other contact details including, but not limited to,address and gender when opening an account. As stated under “Privacy”, PrivateHightech adheres to applicable privacy laws and has policies in place that this information will not be shared with third parties without the member’s expressed consent.

10.7 Publication of auction winners
PrivateHightech has the right to contact the winner after the end of an auction and publish information about the winner. All winners of items worth £ 3 000 or more are obligated to submit a picture and full name to PrivateHightech for publication on PrivateHightech. In order to provide its members and the public with transparency in regards to auction winners, PrivateHightech has the right to forward auction winners’ contact information to relevant media, individuals, and PrivateHightech’s certified accounting firm.

We do our best to give Product description which are as accurate as possible. The information may contain printing errors or incorrect elements. Therefore, product information must not be considered as a PrivateHightech declaration of the technical characteristics of a product. The published market values are basic estimates made by PrivateHightech, and may be different due to the nature of commerce and ever-changing prices.

PrivateHightech, including their legal representatives, directors, agents, controlled companies and employees shall not be liable for incorrect or incomplete contents published on the site or concerning the Service whether these are generated by users, Members or any other instrument or program associated to the Service or used by the Service, or generated by the conduct of any user and/or Member of the Service both online and offline. PrivateHightech shall not be liable for any errors, interruptions, extensions, defects, delays in the operations or in the transmission, lack of communication lines, thefts, destruction or unauthorised access to or alteration of user and or Member communications. PrivateHightech shall not be liable for any technical malfunction or problem of any network or telephone line, online computer system, server or provider, computer equipment, software, lack of e-mail or traffic congestion of the Internet or any site or combination of these, including tort or damage to user and /or Member computers and/or computer of any person, that may arise from taking part or downloading material related to the PrivateHightech Site and/or Service. PrivateHightech shall not be liable, for whatever reason, for any loss or damage deriving from the use of the site or Service and/or any content published on the site or communicated to PrivateHightech Members by anyone. PrivateHightech and Sophora Media and their employees cannot guarantee and do not promise that the use of the site and/or Service will lead to specific results.

Excluding jurisdictions in which said provisions are limited (in that case We decline any responsibility to the extent permitted by law), PrivateHightech shall not, for any reason, be liable towards members or third parties for any indirect, consequent, exemplary, accidental, special or punitive damage including the loss of profits that may arise from the use of the site or Service even if PrivateHightech has been advised of the possibility of said damage.
Notwithstanding anything to the contrary contained in this agreement PrivateHightech’s liability to the member for any cause whatsoever, regardless of the form of action, will at all times be limited to the amount paid by the Member, expressed in Credits, and not yet used net of any Bonus Credits received.

PrivateHightech trademarks and the PrivateHightech logo, and PrivateHightech website texts belong to Sophora Media. All other trademarks belong to their respective owners. You cannot, for any reason, use the intellectual property of PrivateHightech and/or reproduce texts, images or any other data published on the PrivateHightech website without having received prior written consent from Sophora Media.


Last revision: 25 July 2010